2021-2022 Undergraduate Catalog 
    
    Mar 29, 2024  
2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

Management, Entrepreneurship, and Business Administration, B.S.


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This Bachelor of Science program prepares the student for a successful career in the modern job market by teaching them how to recognize opportunities and create value in both new and existing organizations. This program draws on three disciplines providing skills in Entrepreneurship, Managerial Decision Making, and Business Administration, and prepares the student to take leadership, management, and entrepreneurial roles in the public and private sectors. The student is taught skills such as strategic thinking, motivating and managing nationally and internationally diverse workforces, building and leading team efforts, negotiating successfully, and instituting planned change in organizations. MEBA is a high-quality business program advancing research at the intersection of innovation, leadership and entrepreneurship.

Program Goals

Graduates of the Bachelor of Science in Management, Entrepreneurship, and Business Administration program are able to:

  • Recognize business opportunities and identify competitive advantages;
  • Plan business operations, new organizational processes, and entrepreneurial ventures;
  • Effectively lead and participate in teamwork to build exceptional organizations; and,
  • Describe and resolve ethical, legal, and social factors when solving modern business problems.

Management, Entrepreneurship, and Business Administration Requirements


The following courses comprise the required courses of Management, Entrepreneurship, and Business Administration program. The credit value of each course appears in parentheses ( ).

Complete the following Core courses - 30 semester hours:


Complete one of the following Concentrations:


Three concentrations are currently offered:

  • Business Analytics (19 semester hours)
  • Digital Marketing (18 semester hours) 
  • Individualized (19 semester hours)

The student will typically complete the concentration courses after the majority of the core courses or in the third year.

Business Analytics Concentration (19 Credits)


The following six courses comprise the required concentration courses of the Business Analytics concentration in Management, Entrepreneurship, and Business Administration program. The semester hour value of each course appears in parentheses ( ).

Digital Marketing Concentration (18 Credits)


The following courses comprise the required concentration courses of the Digital Marketing concentration in the Management, Entrepreneurship, and Business Administration program. The semester hour value of each course appears in parentheses ( ).

Individualized Concentration (19 Credits)


The following courses comprise the required concentration courses of the Individualized concentration in Management, Entrepreneurship, and Business Administration program. The semester hour value of each course appears in parentheses ( ).

Complete 12 semester hours from the following courses:

  • MEBA Electives (not in Core requirements) (12 semester hours)
Choose 7 credits of electives from the following course options:

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