2022-2023 Undergraduate Catalog w/ November Addendum [ARCHIVED CATALOG]
Course Descriptions
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Information Systems and Information Technology |
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ISIT 280 - Special Topics in ISIT
(1 to 4 semester hours)
Prerequisites: Based on topic(s) covered or permission of instructor
Description: This course covers topics in Information Systems and Information Technology. Due to the nature of evolving topics, this course may not be eligible for repeat. Limited to the student enrolled in NuPaths. Offered as needed.
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ISIT 298 - Project I
(3 semester hours)
Prerequisites: SEMR 200 , an approved learning contract, permission of the Office of Experiential Programs, designation of an appropriate academic advisor, and a minimum of 40 earned semester hours
Description: This first project in the student’s experiential program challenges the student to identify, investigate and analyze a particular topic in the program of study or a concentration. A key objective is to apply skills, methods, and knowledge obtained in prior courses with independent thinking and research; the final product represents the successful and purposeful application of knowledge. The project is undertaken with the close mentorship of a faculty member and may involve a community partner. Projects can involve scientific-based research or laboratory experiences, needs analysis or development plans for external organizations, or market studies and business plan proposals. Offered as needed.
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ISIT 335 - Applied Operating Systems
(3 semester hours)
Prerequisites: ISIT 240 and CISC 120
Description: This course provides practical knowledge of operating systems. Running at the core of all computers and networks, an OS manages resources and provides the environment for the execution of programs. Different operating systems have different features and capabilities, and it is important to select, properly install, and correctly configure the right OS so that it serves the needs of the business and ultimately runs the information system successfully. In this course, fundamental concepts of operating systems along with specific features of Microsoft’s Windows®, Linux OS, and mobile operating systems will be discussed. The student learns the key concepts of process management, memory management, I/O operations, and security through hands-on practices and projects. The student learns to select, install, configure, maintain (i.e. update and upgrade), and troubleshoot operating systems. This course has both lecture and lab components. Offered Spring semester, annually.
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ISIT 360 - Network Installation and Maintenance
(3 semester hours)
Prerequisites: ISIT 240
Description: In this course, the student is taught how to install, operate, and troubleshoot a small enterprise branch network, including basic network security. Moreover, the student learns to diagnose, restore, repair, and replace critical networking and system devices at customer sites. Working closely with professional teams to quickly and efficiently resolve support incidents is explored. Hands-on practices and real-world applications are examined and practiced by collaboration with Cisco Networking Academy in this course. In particular, the student is introduced to Cisco network services and learns the application and configuration of Cisco router and switches. Even though the course exploits Cisco technology, fundamental concepts and universal principles are discussed and explored. Offered as needed.
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ISIT 365 - Internship
(3 semester hours)
Prerequisites: SEMR 200 , or permission, an approved learning contract, permission of Office of Experiential Programs, designation of an appropriate academic advisor, and a site supervisor
Description: An internship allows the student to put theory into practice. The student applies classroom experiences to the workplace at an off-site placement, where ideas are tested, and competencies and skills are developed. Throughout the internship, the student works regularly with a faculty supervisor, the Office of Experiential Programs, and a site supervisor who guide the learning process. The student integrates the collective observations, analyses, and reflections of this experiential team into an internship portfolio that showcases the accomplishments of the experience. The unique portfolio is constructed throughout the internship and represents the evolutionary and dynamic nature of the learning process. Offered as needed.
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ISIT 380 - Special Topics in Information Systems & Information Technology
(1 to 4 semester hours)
Prerequisites: Minimum of 60 earned semester hours or consent of the instructor
Description: This course covers emerging topics in information systems and information technology. It is an in-depth study of a selected specialized area and the content varies by semester. Due to the nature of evolving topics, this course may not be eligible for repeat. Offered as needed.
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ISIT 390 - Independent Study
(1 to 4 semester hours)
Prerequisites: Minimum of 60 earned semester hours
Description: This course is designed for the student who demonstrates an interest in the area of study not offered or who wishes to pursue a discipline in greater depth than possible through existing courses. An independent study counts as an elective and may not be used for accelerated or remedial credit. A learning contract between the student and instructor defines the responsibilities of the parties and specifies the learning objectives and standards for successful completion of the project. A calendar of meeting times and deadlines shall be part of that contract. Offered as needed.
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ISIT 430 - Cloud Services
(3 semester hours)
Prerequisites: ISIT 240 and CISC 120
Description: Cloud services have transformed traditional IT structure and business operations. Today, cloud technology dominates consumer and business applications, network services, and data center providers. Organizations are moving rapidly towards cloud services, and ISIT specialists should now have a good understanding of cloud and its services. This course provides a deep understanding of key cloud concepts, cloud services, and their applications to increase business productivity and effectiveness. Other topics include various cloud models, deployment models, different service platforms (IaaS, SaaS, PaaS, and other XaaS), comparison of cloud platforms, migration to cloud and its challenges, cloud security, cloud design, and industry best practices. Moreover, implementation, configuration, and management of cloud services will be practiced and examined through hands-on projects. Offered Fall semester, annually.
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ISIT 470 - Emerging Technologies in ISIT
(3 semester hours)
Prerequisites: Senior Status in ISIT or consent of the instructor
Description: This course explores a topic or collection of topics of special interest that is timely and in response to critical or emerging topics in the broad field of information systems and information technologies. Topics may include hardware, software, organizational and social aspects of ISIT, ethical and legal considerations and frameworks, future trends and innovations, and ISIT implications on management, businesses, and marketing. Offered Fall and Spring semester, annually.
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ISIT 498 - Project II
(3 semester hours)
Prerequisites: ISIT 298 , an approved learning contract, permission of the Office of Experiential Programs, designation of an appropriate academic advisor.
Description: This project must be in the student’s program of study or concentration. It should demonstrate application of the skills, methods, and knowledge of the discipline to solve a problem or answer a question representative of the type to be encountered in the student’s profession. As with Project I, this is undertaken with the close mentorship of a faculty member and may involve a community partner. The ideal project has a clear purpose that builds directly upon the learning that occurs within the student’s first project and internship. Offered as needed.
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ISIT 499 - Applied Practice
(3 semester hours)
Prerequisites: SEMR 200 or permission, an approved learning contract, permission of the Office of Experiential Programs, and designation of an appropriate academic advisor
Description: This course offers the student the opportunity to reflect upon previous experiences and build on current experience to enhance professional and career development. The student is expected to transfer theory into extended application and practice. The student will reflect and apply the HU core competencies towards their previous experience, current experience and academic programs in preparation for their future career. The Applied Practice assists the student in the completion of their ePortfolio. It is an alternative to 365 Internship; the student needs to complete one or the other. Limited to the student enrolled in an HU Online Program. Offered as needed.
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Interactive Media |
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IMED 104 - Special Topics in IMED
(1 to 4 semester hours)
Prerequisites: Based on topic(s) covered or permission of instructor
Description: This course covers topics in Interactive Media. Due to the nature of evolving topics, this course may not be eligible for repeat. Offered as needed.
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IMED 105 - Introduction to Game Modding
(2 semester hours)
Prerequisites: Two years of high school algebra or equivalent
Description: Many video game companies are actively promoting “modding” (the modification of) existing video games, a trend sweeping the industry. This course is a mix of game design and game play. Skills needed to create maps, import models, and mod nearly every aspect of the game experience are taught. Once completed, the student leaves with the latest tips and tricks to begin a career path in game design and development. Offered Fall semester, even-numbered years.
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IMED 110 - Introduction to Digital Design
(2 semester hours)
Prerequisites: None (If Interactive Media Major, must have Concentration declared)
Description: Digital design introduces the essentials of visual computing, graphics, web technologies, and the design disciplines (graphic, information, game, social, and interactive) to the student interested in interactive media. Emphasis is placed on image manipulation, HTML/CSS design, crafting interactive experiences, and 3D modeling. By reviewing these fields of interest, the student is more prepared to choose a focus for continued study. Offered Spring semester, annually.
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IMED 120 - Introduction to Media Computation
(4 semester hours)
Prerequisites: None
Description: This course will introduce the student to computing by creating and manipulating digital media. In the course, the student will create expressive media by manipulating computational materials (like arrays and linked list). The student will manipulate images by changing pixels, create sounds by iterating over samples, render linked lists into music, and create artifacts like collages, music, and digital video special effects. Offered Spring semester, annually.
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IMED 140 - Introduction to Interactive Media
(2 semester hours)
Prerequisites: None
Description: Interactive media encompasses a broad range of disciplines, technologies, processes and experiences. This course will introduce the student interested (and enrolled) in the primary areas offered in the Interactive Media program including interactive experience design, media production, and digital games design. This course will be co-taught by several IMED faculty members based on their areas of expertise. Offered Fall semester, annually.
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IMED 170 - Visual Design Fundamentals
(3 semester hours)
Prerequisites: None
Description: This course introduces the basic concepts of design or print and time-based digital media. The principles of composition and color theory, and how these are affected by movement, duration and display, are covered. Vector and bitmap manipulation tools are explored in relation to graphic production across the design fields. Offered Fall semester, annually.
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IMED 200 - Cross-Media Communications
(2 semester hours)
Prerequisites: None
Description: Cross-media communications are integrated, interactive experiences that occur across multiple media, with multiple authors and have multiple styles. This course presents how the audience becomes an active participant in the cross-media experience. Offered as needed.
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IMED 215 - Introduction to Game Studies and Design
(3 semester hours)
Prerequisites: IMED 110 or permission of instructor
Corequisite: IMED 245
Description: A key goal of this course is to understand the history, contexts, conceptual and technical foundations of digital games as an interactive media. To identify and understand the scope and complexities of digital games, this course draws on a range of disciplines and approaches including (but not limited to) communications and media studies, sociology, literature, film, semiotics, aesthetics, and games design. Through understanding the history, contexts, and theories of digital games as well as key concepts including engagement, identification, and immersion, the student will learn analytical skills which will enable them to develop and refine a critical vocabulary for articulating the range of elements that make up the overall gameplay experience. This includes both the distinctive features unique to games and those they share with other forms of media and culture. Offered Spring semester, annually.
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IMED 220 - Sociotechnical Theories
(3 semester hours)
Prerequisites: GEND 103 and IMED 110 or permission of instructor
Description: This course will introduce the student to the theories and perspectives of human sociotechnical behavior. Drawing on canonical and new social science literature, the course will present the student with overviews of theories of information, action, sociality, conflict and interaction within traditional and digital environments. The course includes attention to sociotechnical theories around communities of practice, online communities, social media, and enterprise knowledge management. This seminar-type survey course offers the student a better understanding of the contexts and perspectives within which people interact with others, around and through offline, online, and hybrid environments. Offered Spring semester, annually.
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IMED 225 - Design Tools and Processes
(3 semester hours)
Prerequisites: IMED 110 or permission of instructor
Description: This course is intended to offer the student the opportunity to work with a variety of tools and processes that support design practice. The course exposes the student to traditional and digital tools, templates, and techniques for design, grouped according to the five different stages in the Design Thinking practice. The course is run as a series of hands-on studio sessions. Offered Spring semester, annually.
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IMED 230 - Foundations and Strategies of Marketing
(3 semester hours)
Prerequisites: COMM 110
Description: This course is designed to introduce the student to the basics of Digital Marketing. It aims to develop the student’s understanding of marketing in the context of a business and provide a framework for the student to think about key concepts such as segmentation, targeting, unique value propositions, and metrics. The student will be assessed throughout the course through exercises on the topics. The course culminates in a final presentation in which the student will analyze and create a digital marketing plan for a chosen company. Basic internet skills and an understanding of Google Workspace or Microsoft Office applications are recommended. Offered as needed.
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IMED 240 - Interactive Media I
(4 semester hours)
Prerequisites: IMED 110
Description: The fundamental theory and practice of new media is explored in this course. It prepares the student for creative expression and technology application in all aspects of multimedia for effective message communication, whether it is for a specific product, a game or entertainment site, instruction, or eCommerce. New and emerging interactive digital media is used to create, store, transmit and sell products and services. The student may work on a project to enhance a local employer to recruit and expand business. Offered Fall semester, annually.
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IMED 245 - Introduction to Game Design Fundamentals
(3 semester hours)
Prerequisites: IMED 110 or permission of instructor
Corequisite: IMED 215
Description: This course examines the various components of introductory game design. The student will examine archetypical games to study the fundamental structure, principles, and methodologies behind the design process. The student is expected to develop creative ideas implementing core game design elements, principles and practices throughout the course. Offered Spring semester, annually.
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IMED 250 - Video Production I
(2 semester hours)
Prerequisites: COMM 225
Description: This course explores the fundamental theory and practice of creating digital media. The course also prepares the student for creative expression and technology application in all aspects of media for effective message communication, whether it is for a specific product, a game or entertainment site, instruction, or eCommerce. New and emerging digital media tools are used to create, store, transmit and sell products and services. The student employs these new skills to develop portfolio-ready pieces. Offered Spring semester, annually.
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IMED 251 - Video Production II
(2 semester hours)
Prerequisites: IMED 250
Description: This course builds on digital video production skill development. The student uses visual design principles, motion graphics, sound design, and creative camera techniques and editing to produce client-based projects. This course also includes considerable training on the use of studio equipment, including its care and maintenance. Offered Fall semester, annually.
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IMED 255 - Audio Production
(3 semester hours)
Prerequisites: None
Description: Audio production can make or break media-based projects. Understanding how sound is created, recorded, processed and managed in digital formats is at the heart of crafting interactive experiences. This course is designed as an introduction to computer based recording, editing, mixing and production of sound. A software purchase is required. Offered Spring semester, annually.
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IMED 260 - Purposeful Games: Contexts and Concepts
(3 semester hours)
Prerequisites: IMED 110 or permission of instructor
Description: From entertainment to education, digital and analogue games are created and consumed in a wide range of contexts and purposes. This course aims to map the field of ‘purposeful’ games; games that serve a specific purpose other than pure entertainment, to examine and recognize the scope of games that are created towards a specific purpose including serious games, games for change, and educational games. Designed as a survey course, the student will be introduced to different types of purposeful games, examine case studies, diverse audiences, and explore design principle that exemplify each category. The student will learn the basic principles of game design as they relate to the different purposes and be given the opportunity to explore their own game ideas as they relate to the course content. Offered Fall semester, annually.
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IMED 265 - Front-End Web Development
(3 semester hours)
Prerequisites: IMED 240 or MEBA 210
Description: This course prepares the student for a career in web development. The student will expand their knowledge of the emerging web technologies while applying sound design methodologies to frontend web development. This multi-faceted course introduces the student to a variety of web development tools and the role of a web designer focused on user interface design. The student will also spend a large portion of the semester transforming interface designs and wire frames into functioning web sites using Adobe Brackets, HTML, CSS, JavaScript and other web technologies as necessary. Offered Spring semester, annually.
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IMED 270 - Research Methods for Interactive Design
(3 semester hours)
Prerequisites: IMED 110 or permission of instructor
Description: This course introduces the student to the package of study design and research methods employed in design science. Lessons is structured around design research methodology, execution and reporting. The student engages in learning about and practicing research skills and methods, in order to develop the capacity needed to research the people, processes, contexts and temporalities of digital interaction opportunities. Through readings, discussions, and the exploration of examples, guidelines, and heuristics, the course engages the student in the methodological aspects of human-focused research within design practice. Offered Fall semester, annually.
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IMED 275 - Marketing Analytics and Performance Optimization
(3 semester hours)
Prerequisites: IMED 230
Description: This course aims to give the student the skills needed to analyze the results of marketing efforts. The student will learn about factors that drive conversion and how to optimize their efforts using data and A/B testing. The student will understand what the key metrics for digital marketing are. The student will be assessed through three projects that give them an opportunity to get hands-on experience using spreadsheets, Google Analytics, and analyzing an A/B test. Basic internet skills and an understanding of Microsoft Office applications are recommended. Offered as needed.
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IMED 280 - Usability and Interface Design
(3 semester hours)
Prerequisites: IMED 110 or permission of the instructor
Description: Usability is at the core of the interactive experience design. This course focuses on usability methods and processes to evaluate the design options and digital interfaces for interactive products, services and experiences. This course looks at product usability assessment across the design lifecycle, using published case studies and real-life projects. Interface design activities include product usability study design, execution, evaluation, and reporting. Through reading, analysis and hands-on labs, the student will learn the cost of bad design, and gain a practical understanding of common interface assessment tools. Offered Fall semester, annually.
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IMED 298 - Project I
(3 semester hours)
Prerequisites: IMED 240 , SEMR 200 , an approved learning contract, permission of the Office of Experiential Programs, designation of an appropriate academic advisor, and a minimum of 40 earned semester hours
Description: This first project in the student’s experiential program challenges the student to identify, investigate and analyze a particular topic in the program of study or a concentration. A key objective is to apply skills, methods, and knowledge obtained in prior courses with independent thinking and research; the final product represents the successful and purposeful application of knowledge. The project is undertaken with the close mentorship of a faculty member and may involve a community partner. Projects can involve scientific-based research or laboratory experiences, needs analysis or development plans for external organizations, or market studies and business plan proposals. Offered as needed.
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IMED 300 - 3D Modeling I
(3 semester hours)
Prerequisites: None
Description: Media arts and animation is used in various industries including architecture, television, advertising, education, and forensics. Skills needed in the media arts and animation industry include design, illustration, compositing, and three-dimensional computer modeling. Additionally, the student improves skills in story development, background and layout design, and special effects. This interactive course utilizes industry-related technology and software. Offered Fall semester, annually.
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IMED 310 - 3D Modeling II
(3 semester hours)
Prerequisites: IMED 300
Description: The creation of rigs and the motion of characters and objects in games and animation are explored, including full character, muscle, facial, and dynamic rigs. Also reinforced are the principles of animation, such as movement and weight. Offered Spring semester, annually.
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IMED 315 - Tabletop Game Design Studio
(3 semester hours)
Prerequisites: IMED 245 or permission of instructor
Description: This course is a studio course meant for the student who is interested in becoming game designers and/or developers within the tabletop game industry or are curious about how to design tabletop games instead of video games. The student will design, build, playtest, and self-publish a tabletop game (board game, card game, or dice game). Most classes involve minimal instruction and will instead focus on hands on research and development guided by project milestones, one on one guidance between teacher and student, and group critiques/discussions about each student’s game. Activities will include guided and development sessions, internal and external playtest sessions, trips to local game conferences, and guest lectures. By the end of the course, each student will have their very own self-published tabletop game prototype. There is a cost for the purchase of the published prototype. Offered Fall semester, annually.
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IMED 320 - Creative Writing
(3 semester hours)
Prerequisites: ENGL 105 or ENGL 106
Description: This course explores the multi-genres of creative writing including poetry, creative nonfiction and fiction. The student will study a diverse range of texts and will be asked to complete writing assignments from each genre with a focus on craft, creativity, and voice. The student will choose from their constructed poems, short stories, and nonfiction essays to compile a final creative writing portfolio and will participate in a final reading of their work. Cross-listed with ENGL 310 and GEND 310 . Offered Fall semester, annually.
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IMED 325 - Interactive Design Perspectives
(3 semester hours)
Prerequisites: IMED 270 and IMED 280 or permission of instructor
Description: This course will introduce the student to the design perspectives encountered most often in interaction design. Design perspectives are attitudes towards how to design which reflect their political, social, and technological beliefs about design practice. Through readings and case studies, the student explores a variety of perspectives in the domain of digital interactive design. The student also explores the foundations of design practice through different standpoints, histories, frames of reference and interpretations of different views of the ‘best’ way to design. Offered Fall semester, annually.
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IMED 330 - Interactive Information Design
(3 semester hours)
Prerequisites: IMED 170 and MATH 280
Description: The increasing amount of data that an individual is exposed to is simultaneously creating an increase in cognitive load. Information Visualization (InfoVis) systems and techniques are intended to aid in dealing with this deluge. Information visualization is the use of interactive interfaces to visually represent abstract data. This course is intended for the student interested in understanding and utilizing information visualization in their own work. Offered Fall semester, annually.
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IMED 333 - Social Media Marketing
(3 semester hours)
Prerequisites: IMED 275
Description: This course gives the student a deeper understanding of the role social media plays in a digital marketing strategy. The student will learn about different platforms and their best practices. The student will create a social media strategy. The student will be assessed through a capstone project completed throughout the course. The project will give the student an opportunity to test their social media skills as well as create a simulated ad campaign on the Facebook platform. Basic internet skills and an understanding of Google Workspace applications are recommended. Offered as needed.
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IMED 335 - Introduction to Game Engines
(3 semester hours)
Prerequisites: IMED 120 or CISC 120
Description: Through creating games in two industry standard game engines, this course is intended to introduce the student to the essentials of game development, including Game Editor, Assets Store, Prototype, Game Physics, Character Animation, 2D Features, C#, and C++ Game Scripting. Upon successful completion of this course, the student will be able to use two industry standard game engines to develop both 2D and 3D games; evaluate different engines in game design & development process; and develop collaboration skills through working in game development studio format. Offered as needed.
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IMED 340 - Interactive Media II
(4 semester hours)
Prerequisites: IMED 240
Description: This course focuses on analyzing, managing, producing, and deploying interactive media projects. Topics include: initial planning, proposal writing, information architecture, interface design, project management, user testing, and installation. The student develops various project ideas and presents a final design concept to potential museum, hospitality, theme park or government agency client. Software, hardware, and resources vary based on technical aspects and unique aesthetics of an interactive encounter. Offered Fall semester, annually.
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IMED 345 - Mobile Experience Design and Development
(3 semester hours)
Prerequisites: CISC 120 or permission of the instructor
Description: This course will introduce the student to mobile design and development using industry standard mobile app development system. The weekly topics cover mobile application lifecycle, mobile interface design, data and app distribution. Through weekly homework assignments, the student will design mobile experience for intended audience, and build mobile applications/games. The student will also be introduced to current mobile design and development practices, such as project management, troubleshooting, and software testing. Offered as needed.
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IMED 350 - Digital Photography
(3 semester hours)
Prerequisites: None
Description: This course is designed to introduce three major components of digital photography; camera mechanics, image composition and digital photo editing. The student is expected to confidently control the photographic process and produce a portfolio of work that has been carefully imagined, executed, edited and presented. A digital SLR camera and Adobe Creative Cloud license are required for this course. Offered Fall semester, annually.
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IMED 355 - Users and Populations
(3 semester hours)
Prerequisites: IMED 270 and IMED 280 or permission of instructor
Description: This course will introduce the student to the design-based theories and contexts of users and populations, as found in interaction design. This course is structured around three design contexts: cohorts; environments; and capabilities. The course takes place as a series of case-based seminars. Through readings, discussions, and the exploration of examples and heuristics, the course draws the student’s attention to the need to develop their comprehension of used-based theories within design practice. Offered Fall semester, annually.
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IMED 358 - Patterns and Contexts
(3 semester hours)
Prerequisites: IMED 270 and IMED 280 or permission of instructor
Description: This course introduces the student to the contextual design of patterned interfaces in interaction design. This course is structured as a series of lectures and seminars around four design areas: contexts; visuals; patterns; and actions. Taking the approach of goal-driven design, the student engages in reading, discussing, experimenting, and presenting design rationales for design choices around traditional and new digital interfaces. The student will be challenged to consider areas of conflict and divergence within a design thinking framework. The student will analyze and reconcile conflicts between goal orientations, contextual needs, and environmental challenges within interactive design practice. Offered Spring semester, annually.
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IMED 365 - Internship
(3 semester hours)
Prerequisites: SEMR 200 or permission, an approved learning contract, permission of Office of Experiential Programs, designation of an appropriate academic advisor, and a site supervisor
Description: An internship allows the student to put theory into practice. The student applies classroom experiences to the workplace at an off-site placement, where ideas are tested and competencies and skills are developed. Throughout the internship, the student works regularly with a faculty supervisor, the Office of Experiential Programs, and a site supervisor who guide the learning process. The student integrates the collective observations, analyses, and reflections of this experiential team into an internship portfolio that showcases the accomplishments of the experience. The unique portfolio is constructed throughout the internship, and represents the evolutionary and dynamic nature of the learning process. Offered as needed.
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IMED 370 - Producing Creative Projects
(3 semester hours)
Prerequisites: IMED 340
Description: This course evaluates design and development procedures used across creative industries. The student is introduced to effective team and process management procedures utilized through the lens of interactive experiences and software development. These topics are further developed through guest lectures, collaborative learning exercises and the development of individual project plans which primarily focus on the people, pixels and processes used in interactive media development. Offered Spring semester, annually.
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IMED 380 - Special Topics in Interactive Media
(1 to 4 semester hours)
Prerequisites: Consent of the Instructor and Academic Advisor
Corequisite: 60 credit hours completed
Description: This course covers emerging topics in Interactive Media. It is an in-depth study of a selected specialized area of Interactive Media and the content varies by semester. Due to the nature of evolving topics, this course may not be eligible for repeat. Offered as needed.
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IMED 385 - Game Design
(3 semester hours)
Prerequisites: IMED 245 or permission of instructor
Description: This is a studio course that explores and teaches the principles, mechanics and processes of game design. The student is shown the fundamental philosophies of game design and how to apply them to various entertainment and educational projects. The tips, tools, and techniques taught in this course exist to provide practical resources needed to develop skills and strategies for individuals interested in exploring careers in the game design industry. Offered Fall semester, annually.
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IMED 388 - Games User Interface and Level Design
(3 semester hours)
Prerequisites: IMED 385
Description: User interfaces and video games are inextricably linked. Like many interactive experiences, for a player to play and engage with a game and its content, there needs to be a functioning user interface. But beyond function, a game user interface not only provides an interactive function, but should be related to the context, narrative and overall aesthetic experience of a game. In combining game user interface and level design in one course, this course aims to develop a deeper understanding of the relationship between the two. Through interactive lectures and applied design workshops, this course will provide the student with a theoretical, conceptual and applied understanding game user interfaces and level design. Offered Spring semester, annually.
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IMED 390 - Independent Study
(1 to 4 semester hours)
Prerequisites: IMED 240 and a minimum of 60 earned semester hours
Description: This course is designed for the student who demonstrates an interest in an area of study not offered or who wishes to pursue a discipline in greater depth than possible through existing courses. An independent study counts as an elective and may not be used for accelerated or remedial credit. A learning contract between the student and instructor defines the responsibilities of the parties and specifies the learning objectives and standards for successful completion of the project. A calendar of meeting times and deadlines shall be a part of that contract. Offered as needed.
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IMED 420 - Games User Research
(3 semester hours)
Prerequisites: IMED 385
Description: This class aims to bridge concepts, principles, and methods of usability and playability assessment for digital games design. The class will cover a range of game related theories, focus on learning different methods of game-play data collection, evaluate what methods work best at different points of the development cycle, and teach the student how to effectively communicate the collected data to the designers/development team. The overall goal of this class is to develop the student’s knowledge of the theories, methods, application and communication of games user research and play-testing. Offered Fall semester, annually.
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IMED 440 - Interactive Studio
(4 semester hours)
Prerequisites: IMED 370
Description: This course is an upper-level production course focusing on the creation of innovative, workable prototypes using a variety of interactive techniques and emerging technologies. New media (games, digital simulations, mobile applications, and social experience design) is the latest development genre and are analyzed as cultural artifacts. The aesthetics of user experience, personal interaction, and delivery systems are covered along with an analysis of leadership techniques used in independent and AAA production firms. Offered Spring semester, annually.
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IMED 450 - Design Studio
(3 semester hours)
Prerequisites: All previous Interactive Media-User Experience Design Concentration Course Requirements
Description: This course is a hands-on practice-oriented studio course. This course requires the student to work with internal and external local clients to conduct and report original design space research within the domain of interaction and experience design. Using a Design Thinking approach, the student will ideate, produce, and test a conceptual prototype that addresses the design problem identified through the research and analysis done in this studio course. Offered Fall semester, annually.
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IMED 460 - Mixed Reality Development
(3 semester hours)
Prerequisites: CISC 120 and IMED 340 or permission of instructor
Description: This course covers the design and development of augmented and virtual reality experiences. The student uses the studio model to learn and explore the unique affordances and design opportunities inherent in mixed reality platforms. An understanding of the concepts and techniques of computer programming is required. Offered Fall semester, annually.
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IMED 485 - Game Development
(3 semester hours)
Prerequisites: IMED 385
Description: As the growth of digital simulations and entertainment continues, this course is an opportunity for the student to examine models and strategies for creating digital games. Through lectures, hands-on labs, and team projects, the student gains experience applying the fundamentals of game design into the development process. Projects are developed using standard game development environments and provide interactive media experiences for the student’s e-portfolio. Offered Fall semester, annually.
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IMED 498 - Project II
(3 semester hours)
Prerequisites: IMED 298 , an approved learning contract, permission of the Office of Experiential Programs, designation of an appropriate academic advisor
Description: This project must be in the student’s program of study or concentration. It should demonstrate application of the skills, methods, and knowledge of the discipline to solve a problem or answer a question representative of the type to be encountered in the student’s profession. As with Project I, this is undertaken with the close mentorship of a faculty member, and may involve a community partner. The ideal project has a clear purpose that builds directly upon the learning that occurs within the student’s first project and internship. Offered as needed.
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Integrative Sciences |
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INSC 110 - Medical Terminology
(1 semester hour)
Prerequisites: BIOL 102 /BIOL 103 or High School Biology
Description: This course is designed as an introduction to the nomenclature used by various medical and dental professionals. The course focuses on learning techniques that will enable the student to easily understand medical terminology. Cross-listed with BTEC 110 . Offered as needed.
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INSC 115 - The Chemistry of Life
(3 semester hours)
Prerequisites: None
Description: What’s Organic about Organic Chemistry? This is one of the many discussions that occur. Why is organic chemistry important for a future nurse, lawyer, teacher, scientist or informed citizen? To answer this question, organic chemistry in the context of everyday life is presented. Teamwork and laboratory activities keep the student moving and thinking while studying the chemistry of life. Offered Fall and Spring semester, annually.
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INSC 120 - The Scientific Method and Public Opinion
(3 semester hours)
Prerequisites: None
Description: Public opinion is often dictated by preconceived notions, tradition and superstition. This class uses the power of the scientific method, experimental design and statistics to explore some of the things accepted by the public as givens: lunar cycle effects; life, death and holidays; and superstition and old wives’ tales. Data-mining techniques are employed, followed by a discussion and application of the appropriate quantitative methods to explore the phenomena under scrutiny. This course has field trips, with one overnight stay. Relations with local hospitals and police officials are developed for access to data. Offered Summer semester, annually.
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INSC 200 - Applications of Field Ecology
(4 semester hours)
Prerequisites: CHEM 151 -CHEM 152 , and MATH 120
Description: Organism data is used to understand evolutionary relationships. Field ecologists collect ranges of species samples and specimens. This work is crucial for learning how and where new infections and invasive species evolve. Applied molecular biology is studied and practiced. One to three field trips are required. Offered Fall semester, annually and as needed.
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INSC 298 - Project I
(3 semester hours)
Prerequisites: SEMR 200 , ENGL 200 , C or higher in BIOL 102 -BIOL 103 , C or higher in CHEM 151 -CHEM 152 , PHYS 120 (or taken concurrently), an approved learning contract, permission of the Office of Experiential Programs, designation of an appropriate academic advisor, and a minimum of 40 earned semester hours for Biology, Biological Chemistry, and Chemistry or 60 earned semester hours for Forensic Investigation
Description: This first project in the student’s experiential program challenges the student to identify, investigate and analyze a particular topic in the program of study or a concentration. A key objective is to apply skills, methods, and knowledge obtained in prior courses with independent thinking and research; the final product represents the successful and purposeful application of knowledge. The project is undertaken with the close mentorship of a faculty member and may involve a community partner. Projects can involve scientific-based research or laboratory experiences, needs analysis or development plans for external organizations, or market studies and business plan proposals. Offered as needed.
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INSC 310 - Conservation Biology
(3 semester hours)
Prerequisites: BIOL 302
Description: This course covers the importance of biodiversity, the existence of a wide variety of plant and animal species in their natural environment, and the causes and consequences of its reduction and the efforts at prevention of its loss. The student becomes familiar with the history of conservation efforts and identifies instances of success and failure. Material includes applications of conservation science to single species, communities or ecosystems. Offered Spring semester, odd-numbered years.
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INSC 320 - The Study of Disease
(3 semester hours)
Prerequisites: BIOL 281 -BIOL 282 and minimum of 45 earned semester hours, or BS Nursing Major, or permission of instructor
Description: The human body is studied in health and disease with a focus on the contemporary causes of human pathology. Information on metabolic and infectious disorders that effect major body systems is explained. The study surveys system organ structure and metabolic/genetic aspects of disease, from simple to complex. Offered as needed.
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INSC 335 - Field Studies: Estuarial Ecosystems - Chesapeake Bay
(3 semester hours)
Prerequisites: Minimum of 45 earned semester hours or permission of instructor
Description: This course introduces the student to a broad range of subject areas in matters associated with the Chesapeake Bay and its watershed. During the week-long field trip, the ecologically-rich area is visited and studied. Historic and economically important sites are also visited. Research methodologies are introduced to the student and participation leads to a better understanding of the environment. Offered Summer semester, annually.
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INSC 336 - Field Studies: Tropical Ecosystems
(3 semester hours)
Prerequisites: Minimum of 45 earned semester hours or permission of instructor
Description: This course introduces the student to a broad range of subject areas in matters associated with tropical ecosystems. During the week-long field trip, the ecologically-rich area is visited and studied. Historic and economically important sites are also visited. Research methodologies are introduced to the student and participation leads to a better understanding of the environment. A non-refundable deposit of $500 is required in order to preregister for this course. Offered Spring semester, annually.
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INSC 337 - Field Studies: Wetland Ecosystems
(3 semester hours)
Prerequisites: Minimum of 45 earned semester hours or permission of instructor
Description: This course introduces the student to a broad range of subject areas in matters associated with wetland ecosystems. During the week-long field trip, the ecologically-rich area is visited and studied. Historic and economically important sites are also visited. Research methodologies are introduced to the student and participation leads to a better understanding of the environment. A non-refundable deposit of $500 is required in order to preregister for this course. Offered Summer semester, annually.
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INSC 350 - Animal Behavior
(4 semester hours)
Prerequisites: BIOL 102 /BIOL 103 or permission of instructor
Description: This course exposes the student to a broad range of topics within the area of animal behavior, from evolutionary and ecological perspectives. Natural selection and adaptation as functions of behavioral ecological and socio-biological processes are the focus. Ethological questions are also addressed. Three hours of lecture, three hours of laboratory per week. Offered Fall semester, odd-numbered years.
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INSC 365 - Internship
(3 semester hours)
Prerequisites: SEMR 200 or permission, an approved learning contract, permission of Office of Experiential Programs, designation of an appropriate academic advisor, and a site supervisor
Description: An internship allows the student to put theory into practice. The student applies classroom experiences to the workplace at an off-site placement, where ideas are tested and competencies and skills are developed. Throughout the internship, the student works regularly with a faculty supervisor, the Office of Experiential Programs, and a site supervisor who guide the learning process. The student integrates the collective observations, analyses, and reflections of this experiential team into an internship portfolio that showcases the accomplishments of the experience. The unique portfolio is constructed throughout the internship, and represents the evolutionary and dynamic nature of the learning process. Offered as needed.
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INSC 380 - Special Topics in Integrative Sciences
(1 to 4 semester hours)
Prerequisites: None
Description: This course covers emerging topics in integrative sciences. It is an in-depth study of a selected specialized area and the content varies by semester. Due to the nature of evolving topics, this course may not be eligible for repeat. Offered as needed.
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INSC 390 - Independent Study
(1 to 4 semester hours)
Prerequisites: Minimum of 60 earned semester hours
Description: This course is designed for the student who demonstrates an interest in an area of study not offered or who wishes to pursue a discipline in greater depth than possible through existing courses. An independent study counts as an elective and may not be used for accelerated or remedial credit. A learning contract between the student and instructor defines the responsibilities of the parties and specifies the learning objectives and standards for successful completion of the project. A calendar of meeting times and deadlines shall be a part of that contract. Offered as needed.
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INSC 410 - Epidemiology
(3 semester hours)
Prerequisites: Minimum of 60 earned semester hours
Description: This course studies how diseases are detected, identified, and distributed within populations. Epidemiology is the study of the distribution and determination of health-related states or events in specific populations and the application of this study to the control of health problems. The student is shown the medical and scientific investigative skills needed to critically think, strategize, and predict new epidemics and control current ones. Mathematics is used to model disease progression. Offered as needed.
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INSC 498 - Project II
(3 semester hours)
Prerequisites: INSC 298 , MATH 280 , an approved learning contract, permission of the Office of Experiential Programs, designation of an appropriate academic advisor
Description: This project must be in the student’s program of study or concentration(s). It should demonstrate application of the skills, methods, and knowledge of the discipline to solve a problem or answer a question representative of the type to be encountered in the student’s profession. As with Project I, this is undertaken with the close mentorship of a faculty member, and may involve a community partner. The ideal project has a clear purpose that builds directly upon the learning that occurs within the student’s first project and internship. Offered as needed.
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Management, Entrepreneurship, and Business Administration |
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MEBA 100 - Exploring Entrepreneurship
(2 semester hours)
Prerequisites: None
Description: This course focuses on entrepreneurship and innovation. The goal is to improve the participant’s understanding, insight, and skill as a potential entrepreneur. The key skill areas addressed are creativity, critical thinking, collaboration and communication. The topic of ethical decision-making as a component of entrepreneurship is also addressed. This course is designed for the student who is interested in defining and transforming a creative, problem solving idea into a sustainable business or program. Limited to the Dual Enrollment student. Offered Summer semester, annually.
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MEBA 104 - Special Topics in MEBA
(1 to 6 semester hours)
Prerequisites: None
Description: This course covers topics in Management, Entrepreneurship, and Business Administration. Due to the nature of evolving topics, this course may not be eligible for repeat. Offered as needed.
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MEBA 106 - Entrepreneurship Immersion Camp: The Shark Tank
(1 semester hour)
Prerequisites: None
Description: This course is an Entrepreneurship Immersion Summer Camp for High School students. The goal of this camp is to introduce students to the ideas of entrepreneurship, enhance their communication, planning and execution skills, that are needed for starting a new private business. Throughout this camp the student will learn firsthand how to generate and develop new business ides, conduct product and market analysis, create marketing and communication plans, and how to pitch their ideas to potential investors. The ideas will be evaluated by a panel of judges, who will determine the winners of the competition. Coaching, computers, and other resources will be available to the attendees. Limited to the Dual Enrollment student. Offered Summer semester, annually.
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MEBA 110 - Introduction to Business and Entrepreneurship
(3 semester hours)
Prerequisites: None
Description: The goal of this course is to introduce entrepreneurship concepts by providing insight into entrepreneurial processes-from finding and evaluating good business opportunities to new venture start-up and growth issues-and entrepreneurial behavior, a critical success factor in new venture creation. The student is taught how businesses are structured and study data from business operations. The student will analyze and evaluate business data to make decisions. The student practices how to use spreadsheets for analysis to make informed decisions, use written communication to justify those decisions, and deliver oral presentations to communicate those decisions. Offered Spring semester, annually.
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MEBA 201 - Independent Study
(1 to 4 semester hours)
Prerequisites: MEBA 110
Description: This course is designed for the student who demonstrates an interest in an area of study not offered or who wishes to pursue a discipline in greater depth than possible through existing courses. An independent study counts as an elective and may not be used for accelerated or remedial credit. A learning contract between the student and instructor defines the responsibilities of the parties and specifies the learning objectives and standards for successful completion of the project. A calendar of meeting times and deadlines shall be a part of that contract. Offered as needed.
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MEBA 210 - Introduction to Internet and Web Technologies
(3 semester hours)
Prerequisites: None
Description: The main objective of this course is to introduce the current as well as emerging Internet and Web technologies that enable and drive the modern enterprises. The student is exposed to the key building blocks (enterprise applications, computing platforms, databases, and networks) of the modern Internet-Web infrastructure. Through experiments and examples, the main ideas of the Internet, the ISPs, wireless networks, Classical Web, Semantic Web, XML, Web 2.0, social networking, wireless web, and mobile apps are explained. The course exposes the student to the main aspects of web-based software development processes through simple hands-on projects. The student is introduced to the basic software concepts by developing simple web sites by using HML5 and CSS3 and then using Javascript, Java applets, XML and XSL to introduce more sophisticated features. The student also has an opportunity to develop a simple web portal that involves simple database queries by using SQL. Offered Fall semester, annually.
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MEBA 220 - Principles of Business Management
(3 semester hours)
Prerequisites: None
Description: The student is provided with analytical tools to understand and synthesize the most current applications of theories and concepts in business management and is exposed to the debate on the dynamic of business environment, evolving business models, economic systems, and scale of domestic and global competition in the market place. Offered Fall semester, annually.
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MEBA 225 - Accounting
(3 semester hours)
Prerequisites: MEBA 110
Description: The student is introduced to the basic concepts and standards underlying managerial accounting systems. The student learns how to produce income statements, balance sheets, and cash flow statements. The student also learns how these documents describe the state of the firm in terms of revenue recognition, inventory, long-lived assets, present value, and long-term liabilities. The emphasis of this course is for the student to understand the internal operations of a firm and how those operations are reflected in documentation. Offered Fall semester, annually.
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MEBA 230 - Marketing
(3 semester hours)
Prerequisites: MEBA 110
Description: Marketing is defined as the process of getting the right products to the right people, at the right place, time, and price by using the most effective promotional course of action. Marketing is also defined as providing goods and services that meet or exceed expectations of potential consumers’ needs and wants. The student is shown what makes a company embrace ethics in professional decision-making; what encourages corporations to become socially responsible; what the processes are for product concepts, product development, and types of consumer products and services; how companies research the market, configure market segmentation, and target their market; and how companies develop online marketing strategies in order to target consumers and businesses. Offered Spring semester, annually.
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MEBA 250 - Corporate Innovation and Entrepreneurship
(3 semester hours)
Prerequisites: None
Corequisite: MEBA 230
Description: This course covers the use of entrepreneurial capabilities to develop new ventures, products, and processes. These concepts can be used with start-ups or within an established organization. The student is introduced to some of the core concepts and analytical tools used in entrepreneurship as part of a strategy for growth, updating a company’s offerings, or developing totally new products. In order to instantiate these changes, the student will integrate services, markets, internal processes, quality, community relationships, and customer experience. Offered Spring semester, annually.
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MEBA 298 - Project I
(3 semester hours)
Prerequisites: SEMR 200 , an approved learning contract, permission of the Office of Experiential Programs, designation of an appropriate academic advisor, and a minimum of 40 earned semester hours
Description: This first project in the student’s experiential program challenges the student to identify, investigate and analyze a particular topic in the program of study or a concentration. A key objective is to apply skills, methods, and knowledge obtained in prior courses with independent thinking and research; the final product represents the successful and purposeful application of knowledge. The project is undertaken with the close mentorship of a faculty member and may involve a community partner. Projects can involve scientific-based research or laboratory experiences, needs analysis or development plans for external organizations, or market studies and business plan proposals. Offered as needed.
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MEBA 310 - eCommerce and mCommerce
(3 semester hours)
Prerequisites: MEBA 110 and MEBA 210 or CISC 120 ; MEBA 210 may be completed concurrently
Description: This course studies, analyzes and evaluates the business and technical aspects of eCommerce and mCommerce (mobile commerce). Business strategies to start a business, advertising a business, and selling the business product are covered. Case studies are used to explain the business process that needs to be automated to support the eCommerce and mCommerce initiatives. Economic trends and emerging web and mobile computing technologies are explored to understand the technical, business, and social processes that are shaping the electronic marketplace. Offered Fall semester, even-numbered years.
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MEBA 312 - Leadership and Organizational Behavior
(3 semester hours)
Prerequisites: MEBA 250 , BS-Cybersecurity Operations and Management Major, or a minimum of 60 earned semester hours and BS-Nursing Major
Description: Modern organizations are characterized by constant change, market fluctuations, increased automation, and globalization. This course explores and examines the basic framework for leadership styles focuses on ethical leadership in times of change and crisis through use of case studies and examples. The course examines the behavior of individuals and groups in the modern global settings and concentrates on improving productivity, job satisfaction, team development and continuous improvement practices experiences. Offered Fall and Spring semester, annually.
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MEBA 322 - Decision Theory
(3 semester hours)
Prerequisites: MATH 280
Description: This course provides the student with general and applied decision theory. Decision making processes and biases are discussed within individual, group, and organizational levels. The student learns how decision biases can be leveraged to predict and “nudge” behavior and to improve impressions. Ethical considerations are also discussed. Offered Fall semester, annually.
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MEBA 330 - Sales and Sales Management
(3 semester hours)
Prerequisites: MEBA 230
Description: This course examines sales management strategies, approaches and best practices in creating an adaptive sales force. Areas explored include the human dimension of hiring and firing employees, how to look proactively at how to market and sell in a global and technological environment and identify where people skills and competencies are vitally important. The productivity and assessment of the sales force, through motivation and training, are also explored. Methods to advertise and sell over the Internet are studied. Current events, market trends and areas, and regional associations for the various sales trades are covered. Offered as needed.
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MEBA 335 - Business Law and Ethics
(3 semester hours)
Prerequisites: MEBA 110
Description: The purpose of this course is to define fundamental legal terminology regarding contracts, torts, property, and wills, as well as differentiate between business ethics and legal issues. The course provides the student with foundational information about the U.S. legal system and dispute resolution and their impact on business. The major content areas include general principles of law, the U.S. Constitution, legal systems, the relationship between law and ethics, contracts, sales, torts, agency law, intellectual property, and business law in the global context. Offered Fall and Spring semester, annually.
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MEBA 340 - Introduction to Innovation and Design Thinking
(3 semester hours)
Prerequisites: MEBA 110
Description: This course introduces the student to the tools and mindset required to be an innovator and an entrepreneur. Through innovation, design thinking, and entrepreneurship, this course leads the student through the processes used for finding problems worth solving and mobilizing the resources to solve them. Offered Spring semester, annually.
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MEBA 350 - Finance
(3 semester hours)
Prerequisites: MEBA 225
Description: This course builds on MEBA 225 Accounting. The student will learn how to analyze firms’ financial statements and disclosures and determine how to use financial statements in valuation of a firm’s strategy and future. This course is very applied and uses data from a variety of sources, especially data generated from the student’s experiential projects. The student will acquire an understanding of both the “how” of accounting procedures and the underlying reasons “why” these practices are adopted. These skills are essential for pursuing a broad range of professions in management, analysis, entrepreneurialism, law, and finance. Offered Spring semester, annually.
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MEBA 352 - Consumer Behavior
(3 semester hours)
Prerequisites: MEBA 230
Description: This course includes an understanding of consumer behavior in the digital marketplace and the foundation for digital marketing strategy. The student is introduced to consumer segmentation, use of consumer research, and trends in adoption of digital media. Exploration for channels of digital communications including desktop, mobile, tablet, gaming and TV are discussed and analyzed. The student is shown how to plan and execute basic consumer research using digital tools and the use of CRM (customer relationship management) tools to track and market to different consumer types. Offered as needed.
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MEBA 354 - Integrated Marketing Communications
(3 semester hours)
Prerequisites: MEBA 230
Description: Agencies and individuals need to possess expertise in professional marketing practices and mediums. Integrated marketing merges all aspects of marketing communication such as advertising, sales promotion, public relations, direct marketing and social media, through a mix of tactics, methods, channels, media and activities into a unified user-centric strategy. Through critical evaluation and marketplace analysis, the student applies theories, utilizes frameworks, examines case studies, and integrates marketing practices in both team and individual projects. Offered as needed.
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MEBA 360 - Healthcare Systems
(3 semester hours)
Prerequisites: None
Description: This course introduces the business, operational, and management aspects of healthcare. Through case studies and examples, the student is introduced to a wide range of healthcare topics such as healthcare business processes, healthcare clinical systems and services (patient care, physician support systems, healthcare networks), hospital systems, healthcare management, and government regulations. Offered Fall semester, even-numbered years.
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MEBA 365 - Internship
(3 semester hours)
Prerequisites: SEMR 200 , or permission, an approved learning contract, permission of Office of Experiential Programs, designation of an appropriate academic advisor, and a site supervisor
Description: An internship allows the student to put theory into practice. The student applies classroom experiences to the workplace at an off-site placement, where ideas are tested and competencies and skills are developed. Throughout the internship, the student works regularly with a faculty supervisor, the Office of Experiential Programs, and a site supervisor who guide the learning process. The student integrates the collective observations, analyses, and reflections of this experiential team into an internship portfolio that showcases the accomplishments of the experience. The unique portfolio is constructed throughout the internship, and represents the evolutionary and dynamic nature of the learning process. Offered as needed.
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MEBA 375 - Statistics for Managers
(3 semester hours)
Prerequisites: MATH 280 or BS Nursing Major
Description: This course applies statistical knowledge to business. The student explores the ability to define problems, form questions, collect data, analyze the data using inferential tools, and how to formulate and test hypotheses. The student is expected to master probability concepts within the realm of decision making. Offered as needed.
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MEBA 380 - Special Topics in Management Entrepreneurship, and Business Administration
(1 to 4 semester hours)
Prerequisites: MEBA 110 and permission of the instructor
Description: This course covers emerging topics in business, entrepreneurship, management, and technology. The topics change as the field evolves but will span strategy, business models, and societal trends. Due to the nature of evolving topics, this course may not be eligible for repeat. Offered as needed.
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MEBA 381 - Special Topics in Digital Health
(3 semester hours)
Prerequisites: MEBA 360 and permission of instructor
Description: This course covers emerging topics in Digital Health. The topics will change as the field evolves but will span digital healthcare management, security and privacy issues, the role of public policies and regulations in healthcare IT, electronic health records (EHR), and the growing role of information and communication technologies in global health. Offered Spring semester, even-numbered years.
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MEBA 382 - Research Design and Methodology
(3 semester hours)
Prerequisites: MEBA 322
Description: This course provides the student with the skills and knowledge needed to employ research methodologies in a business setting. Traditional experimental and quasi-experimental approaches will be covered. The student is shown how to use the scientific method to develop assessment tools, for market testing and product development, and to engage in targeted marketing. Offered as needed.
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