2020-2021 Undergraduate/Online Catalog 
    
    Apr 25, 2024  
HELP
2020-2021 Undergraduate/Online Catalog [ARCHIVED CATALOG]

Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)

ESPT 220 - Social Media Management

(4 semester hours)
Prerequisites: ENGL 200  
Description: Social media is changing how business is done around the world in almost every industry. The business world is undergoing fundamental changes in how consumers identify, engage and support brands and connections. This course equips the student with the relevant knowledge, perspectives, and practical skills required for developing marketing strategies that leverage the opportunities inherent in social media and consumer-to-consumer social interactions for achieving business goals.  Offered Spring Semester, annually.


Facebook this Page (opens a new window)
Tweet this Page (opens a new window)
Add to Portfolio (opens a new window)
Catalog Navigation
  Catalog Home
  The University
  Admission
  Tuition Charges, Refund Policies and Business Office Policies
  Student Financial Aid Programs and Policies
  Student Services
  Academic Policies
  Curriculum Overview
  Academic Programs
  Online Degree Programs
  Course Descriptions
  Five-Year Bachelor of Science/Master of Science Programs
  Professional and Continuing Education
  University Administration
  University Policies and Disclosures
  My Portfolio